AdIT

Frame-accurate SCTE 104/35 signaling integrated with your playout automation system

AdIT integrates with your playout automation system, applying user-defined rules to generate SCTE 104/35 messages.

About AdIT

Drop-in Solution

AdIT automatically generates all SCTE 104/35 messages, including customer-provided metadata, without requiring traffic & scheduling teams to modify playlists or create secondary events.

Frame-Accurate

AdIT always stays in sync with your playlist, providing precise timing information for both prerecorded and live events.

Schedule-Independent

AdIT communicates with your playout automation system in real time, following along with day-of-air changes and last-minute adjustments, and does not rely on potentially outdated schedule data.

Integration Options

AdIT offers many integration options, including JLCooper GPIO support, a Bitfocus Companion module to easily create physical control interfaces, and SNMP monitoring.

Ready to automate your SCTE signaling?

Talk to our team about how AdIT fits into your workflow.